Friday 21 March 2014

British company 'stole weight-loss photos of American mum to falsely advertise weight loss pill

A British-based company after being sued by a Kansas gym owner after photographs of the stunning transformation of Brandi Wisdom (pictured) were wrongly used to promote a weight loss supplement

A British-based company have been accused of falsely using an American bikini model to advertise their weight-loss supplement.

Photographs of the stunning transformation of Brandi Wisdom from obese to a model figure have been used to promote a weight loss supplement.
But the man who trained the 34-year-old mother-of-one has said that she had never used the weight loss supplement.
Michah Lacerte claims the Scottish-based company lifted Wisdom's photograph from his gym's website.
Her photograph is used to promote the Garcina Cambogia weight loss supplement.
Mr Lacerte, who runs the Hitch Fit Gym in Kansas City, said Wisdom had never used the supplement and transformed her body with a dietary plan and exercise.
He said he has contacted the company to demand they remove his client's photo.
Having waited almost a week in vain for the company to remove the photo he is now taking legal action.

Source-Dailym

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